SONNY ABRAHAM: Is the media a public good or a business?
SUHEL SETH: These guys are the real future of the country - so I think we need the lights on to have a better view. (Lights come on with cheers). Yes there are corrupt institutions. More people are seeing different choices in the way they are seeing information. Editors on TV, and TV anchors are writing editorials. Does the media perform a responsible role? Some of them do. Others don’t. Because of poor judicial intervention. Yes there are corrupt institutions. More people are seeing different choices in the way they are seeing information. Media is a watchdog but has become a lapdog.
ARNAV GOSWAMI : 30 national channels out of a space of 30 square kilometres. I think that’s unfair. Nothing today in television is original. No whiff of new ideas. There is a conflict between “perpetrator of the news” and “reporter of the news.” Two summary points -
- Media should have expanded qualitatively, not quantitatively
- Media is a business, and u need someone who understands that business. Role of editor in the 1960s was a communicator - today it’s to be a psychoanalyst. Nothing to be embarassed about changing content.
JEHANGIR POCHA: I don’t accept that the media is a business. Media exists not to just hand out candy, but to show what is relevant to the audience. It is the "Voice of the voiceless".
ARNAV: Talks about the ethics of journalism. But one must not wear the ethics on one’s sleeve. There is no church-state divide. The 23-year old newsreader should not sound like a pope. (His paragraphs are getting longer and the rest of the panel is RG ing him)
SUHEL : Arnav speaks in paragraphs!!!(arnav’s been asking for 3 sentences since time immemorial. He’s gone into over 10 minutes speaking now.)
You have a bunch of jokers running the country in more ways than one. So you need the media to be effective control in more ways than one. We trust the written word - we are not taught to disbelieve textbooks. So you can’t have a role that is away from keeping the trust of the people.
(People have a major fight on who should speak :P)
ARNAV : Gives the example of Colonel Vasanth story versus the Sanjay Dutt and Haneef story. How Times Now covered it. Bottomline : It’s ethics versus preaching. Is there a relation between the two?
JEHANGIR : The only growing publication is the independent, honest and brutally frank one. At BW, we maintain an extremely strong divide between the church and the state.
……………………………….
SONNY: Do you think journalists are partly to blame because of the glamour associated with things like lifestyle etc?
PRIYA: A page one story versus a page ten story..yes that distinction is there to some extent.
JEHANGIR: There’s a reason that the church state divide exists. My concern is that the media in this country is not "SEIZED" with the critical issues facing this country. For example, one of the issues facing this country is caste - but our media is not seized with it. Whether someone preaches or puts it in a cheeky way is a choice. But the integrity is a different thing and that is important.
Everything in life comes down to your individual values.
SUHEL : If you’re in the business of trust, you have to ask yourself, what is the category proposition. The USP of any media house can only be its content. It is distrustful and deceitful to see the impact feature in silly magazines like Outlook or India Today. Bombay or Noida does not matter. Purpose with which you are driven is important. Media have given less weightage to the content end and more weightage to the business end. (claps)
SONNY ABRAHAM: (Changing the topic): How do all of you respond to new media like blogging etc.
ARNAV: I’m not cynical about this country. 51 people in Orissa died of mango gruel. Shantakumar had to give up his ministry because of the television. (details later) That is the impact TV has.
We have a code of self regulation to do it…etc.
SONNY ABRAHAM: (Changing topic again) What are the opportunities for a B-school graduate in the media?
The panelists more or less agree about the fact that you need passion to be into journalism. Though it may not pay well, if it’s a passion you must join. Suhel seth asks us to do what we believe in. He tells us we would have more plain vanilla influence if you’re in the media.
ArnavSpeak.
- Lot of foreign investment
- Only area where you don’t need a degree to do an entrepreneurial thing
- If you have the right ideas, it’s a good industry to be in
- Lots of opportunities - can we run an international channel out of Bangalore? A robotics engineer with an MBA from Stanford is today the chief guy @ Times Now. Its a flourishing career option where roles can change rapidly. Payscales are extremely competitive.
A wonderful event - by far one of my most memorable events. It’s a pity I couldn’t replicate the event word for word, but as Suhel said, any panel discussion sees the anchor get most of the footage. Now this was a panel discussion with 5 anchors!!! So there was high adrenalin in the air. In retrospect, there were mainly 2-3 issues discussed that included media as a public god versus a business and how they are adjusting to the new high tech kids on the block. What would probably matter most to us B-school grads, though, is the career options at the end. And as usual they all centred round passion.
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